by Mark Matthews | Sep 16, 2016 | 3D, Brand Activations, HTC Vive, NEXT/NOW studio, Press Release, Racecar activation, Social Media, social media integration, Sports Activation, Uncategorized, virtual reality
McDonald’s Pit Crew Challenge lets fans feel the thrill of a virtual pit stop at this year’s Sprint Cup SeriesChicago, IL 2016: McDonald’s tapped a team of activation specialists consisting of KemperLesnik, Evolve and NEXT/NOW to create a comfortable and inviting... 
by Mark Matthews | Apr 19, 2016 | 3D, augmented reality, Digital Activation, Facial recognition, futuristic, Gesture reactive, Intel, motion sensor, retail, Social Media, social media integration, Video Activation
At NEXT/NOW we are forever on the hunt for next gen technology to enhance our activations and wow consumers on behalf of the brands we represent. Basically, when it comes to knocking people’s socks off, we like to stay ahead of the curve. Which is why we couldn’t help... 
by Mark Matthews | Apr 5, 2016 | 3D, augmented reality, Digital Activation, futuristic, gamification, holograms, kinect, LED, Oculus Rift, retail, tradeshow, Traveling tours, Uncategorized, virtual reality
At NEXT/NOW we pride ourselves as being a “next gen” agency that uses the latest in advanced technology as our medium of content delivery. That means we traffic in tech like virtual and augmented reality, motion sensing, projection mapping, gamification, and...