NEXT/NOW News and Updates

Press Releases, Project Notes, Tips, Insights, and Articles
10 Digital Secrets of Memorable Trade Show Activations

10 Digital Secrets of Memorable Trade Show Activations

Digital Trade Show Activations Ahh, Trade shows, those crucial face-to-face events where you get packed together with thousands of strangers in miles and miles of unending booths. Sometimes your exhibit gets prime location, and sometimes you end up in Row JJ somewhere...

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Under Armour is using Virtual Reality to Beam Consumers Into a Tour of the Future

Under Armour is using Virtual Reality to Beam Consumers Into a Tour of the Future

Shopper Marketing Retail Activation Boston, MA. Sept 22, 2016: Under Armour, known for superior brand innovation, wanted to provide a novel, inside look at retail with this shopper marketing retail activation as Bostonians await the completion and grand opening of the...

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McDonald’s Race Team is Giving Fans the Virtual Reality Experience of Their Dreams

McDonald’s Race Team is Giving Fans the Virtual Reality Experience of Their Dreams

    McDonald’s Pit Crew Challenge lets fans feel the thrill of a virtual pit stop at this year’s Sprint Cup SeriesChicago, IL 2016: McDonald’s tapped a team of activation specialists consisting of KemperLesnik, Evolve and NEXT/NOW to create a comfortable and inviting...

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