Process

Leading the charge in Augmented Reality Marketing, technology giant, LG, commissioned NEXT/NOW to create a specialized mobile sales tool that allowed their team to demonstrate how their numerous high-end video solutions would look, feel, and fit in any space, whether on a wall, tabletop, or on the floor.

Using a phone or tablet, reps can now place the product at various locations and take a photograph that they can print out or email to the customer as a personalized shareable spec sheet as an additional touchpoint. Utilized AR for both wow-factor and practical use. LG has distributed the application to each of it’s over one-hundred reps in the field.

Process

Leading the charge in Augmented Reality Marketing, technology giant, LG, commissioned NEXT/NOW to create a specialized mobile sales tool that allowed their team to demonstrate how their numerous high-end video solutions would look, feel, and fit in any space, whether on a wall, tabletop, or on the floor.

Using a phone or tablet, reps can now place the product at various locations and take a photograph that they can print out or email to the customer as a personalized shareable spec sheet as an additional touchpoint. Utilized AR for both wow-factor and practical use. LG has distributed the application to each of it’s over one-hundred reps in the field.