State Farm Infinity Room – Festival Activation

State Farm Infinity Room – Festival Activation

State Farm Infinity Room Festival Activation, mirror room, video wall, LED Festival Activation The Essence Festival is a yearly event that celebrates Essence magazine and it’s African American woman readership. As a sponsor State farm wanted a memorable festival...
Trek Rider Analysis AR Tool

Trek Rider Analysis AR Tool

Trek Rider Analysis AR Tool Augmented Reality, Motion Tracking, Retail, AR *Coming soon to bike shops across the nation Permanent Augmented Reality (AR) Installation Trek is a cycling company that thrives on innovation and precise technical performance. Seeking a way...
Under Armour Virtual Reality Retail Tour

Under Armour Virtual Reality Retail Tour

Under Armour Brand House Virtual Tour Oculus, Virtual Reality, Retail Activation, Award Winning Campaign Virtual Reality Retail Tour The end of “Coming Soon” signs as we know it. Instead, imagine letting the consumer take a tour of a new space – before it’s built –...
McDonald’s Brand Virtual Pit Crew Challenge

McDonald’s Brand Virtual Pit Crew Challenge

McDonald's Brand Virtual Pit Crew Challenge HTC Vive, Brand Virtual Reality, National Tour, Award Winning Activation Brand Virtual Reality Activation In this award winning activation, McDonald’s tapped a team of all-stars including NEXT/NOW to create a brand virtual...
Morton Salt: “The Art of Salt” Experiential LED

Morton Salt: “The Art of Salt” Experiential LED

Morton Salt: "The Art of Salt" Experiential LED Experiential LED, event, motion graphics, Chicago Experiential LED Activation Morton Salt celebrated the Morton Salt Girl’s 100th birthday with an all day event held in Pioneer Court in September of 2014. NEXT/NOW...
Persol: Film Noir Product Kiosk

Persol: Film Noir Product Kiosk

Persol: Film Noir Product Kiosk Interactive, Gesture-Control, Physical Design Exhibit Activation Step into the most luxurious, exclusive and sophisticated shopping experience you’ll ever be a part of. Digitally enter the Film Noir era and entrench yourself in the...
Kraft: LiveFloor Reactive Retail Projection

Kraft: LiveFloor Reactive Retail Projection

Kraft Macaroni and Cheese: LiveFloor Reactive Retail Projection Interactive Projection-mapped Retail Experience Exhibit Activation Nostalgic and delicious Kraft Macaroni & Cheese has gone where no brand has gone before in grocery. In several locations across the...
Glade: Virtual Reality Glide Pop-Up Experience

Glade: Virtual Reality Glide Pop-Up Experience

Glade: Virtual Reality Glide Pop-Up Experience Pop-up Experience, Virtual Reality, Content Creation Virtual Reality Pop-up Experience In a totally immersive experience, NEXT/NOW created a virtual reality pop-up experience using the Oculus Rift for Glade’s “The Gift of...
Audi: Race of Knowledge

Audi: Race of Knowledge

Audi: Race of Knowledge Product Launch, Interactive Learning Activity Audi A3 Product Launch Activation Test your Audi A3 in a race against your opponents with this 4-player gamified brand experience. On an iPad, individual players answer a series of questions....