by Mark Matthews | May 23, 2017
LG Final Four Fan Fest Digital Sports Activation - NEXT/NOW Agency Digital Sports Activation, NCAA Basketball, Digital Physical Activation Digital Sports Activation The Final Four is the apex event of NCAA Division 1 Basketball. As official sponsors, Electronics... 
by Janna Retzler | Oct 31, 2016
Under Armour Brand House Virtual Tour Oculus, Virtual Reality, Retail Activation, Award Winning Campaign Virtual Reality Retail Tour The end of “Coming Soon” signs as we know it. Instead, imagine letting the consumer take a tour of a new space – before it’s built –... 
by Janna Retzler | Jun 12, 2016
NBA Flagship Store Retail LED Wall LED Content, Technical Consulting, Custom Content Management System, NYC Retail LED Display & Content Management System NEXT/NOW was part of a groundbreaking retail concept for the NBA Store on New York’s 5th Avenue. With... 
by Janna Retzler | Jun 5, 2016
LiftMaster: NASCAR VR Throwback HTC Vive, Virtual Reality, NASCAR, Sports Activation Exhibit Activation Through the power of Virtual Reality, NEXT/NOW, with the help of our friends at JMI and LiftMaster, created a one-of-a-kind experience bringing users back in time.... 
by Janna Retzler | Jun 1, 2016
X-Games Augmented Reality Face Paint Application Augmented Reality, Outdoor Activation, RealSense Exhibit Activation In the most extreme environments, daredevils and fanatics gather at the X-Games. Intel and NEXT/NOW partnered to create an augmented reality face paint... 
by Janna Retzler | Jan 27, 2016
Intel and 49ers Augmented Reality Video Capture App Augmented Reality, Sports Activation, Mobile Application, Video Shoot Exhibit Activation In one of several activations held at the 49ers Levi’s Stadium in Santa Clara, CA, we created a brand experience connecting the... 
by Janna Retzler | Sep 28, 2015
Chicago Sports Museum: Virtual Football Gamification, Interactive, Permanent Installation Exhibit Activation One of the most fun games NEXT/NOW ever created lives in the Chicago Sports Museum – play football against Richard Dent! On a 2x2 video wall, a Microsoft... 
by Alan Hughes | Sep 27, 2015
Audi: Race of Knowledge Product Launch, Interactive Learning Activity Audi A3 Product Launch Activation Test your Audi A3 in a race against your opponents with this 4-player gamified brand experience. On an iPad, individual players answer a series of questions.... 
by Alan Hughes | Aug 7, 2015
Farmer's Insurance: NASCAR Tour Traveling Tour Digital Activations Exhibit Activation Farmer’s Insurance sponsors one of NASCAR’s biggest drivers, number 5, Kasey Kahne. The Farmers Insurance Performance Racing institute offers his fans an interactive exploration of... 
by Alan Hughes | Aug 6, 2015
Cars.com: Digital Revolution Race Challenge Gesture-reactive, Gamification, Leaderboard Exhibit Activation It’s the ultimate race against the clock with this super-fast, super-slick ride through the city. In this gesture-reactive game controlled by Microsoft® Kinect™... 