by Mark Matthews | Sep 16, 2016 | 3D, Brand Activations, HTC Vive, NEXT/NOW studio, Press Release, Racecar activation, Social Media, social media integration, Sports Activation, Uncategorized, virtual reality
McDonald’s Pit Crew Challenge lets fans feel the thrill of a virtual pit stop at this year’s Sprint Cup Series Chicago, IL 2016: McDonald’s tapped a team of activation specialists consisting of KemperLesnik, Evolve and NEXT/NOW to create a comfortable and... 
by Mark Matthews | Jul 5, 2016 | augmented reality, Digital Activation, Facial recognition, Intel, Outdoor Activation, Photo Activation, Press Release, Social Media, social media integration, Touch application
PRESS RELEASE 7/5/16 See the original release here. Bonnaroo, 2016: NEXT/NOW, an experiential marketing agency, teamed up with tech conglomerate Intel to help spread the important message about conflict minerals and the devastating violence they contribute to... 
by Mark Matthews | Apr 19, 2016 | 3D, augmented reality, Digital Activation, Facial recognition, futuristic, Gesture reactive, Intel, motion sensor, retail, Social Media, social media integration, Video Activation
At NEXT/NOW we are forever on the hunt for next gen technology to enhance our activations and wow consumers on behalf of the brands we represent. Basically, when it comes to knocking people’s socks off, we like to stay ahead of the curve. Which is why we couldn’t help... 
by Janna Retzler | Jan 5, 2016 | Digital Activation, gamification, hot technology in 2016, Multi-touch, retail, social media integration, Tips, tradeshow
Last week we gave you a high level overview of the hottest technology in 2016. Now let’s take a deeper dive in part 2 of our series and talk about touch technology. We love that users are already familiar with touch technology from using smart phones and tablets... 